online marketing

Online Marketing is vital... what use is a web site if nobody visits?

We use a range of online marketing techniques to make your website visible and accessible. We can drive valuable traffic from your target audience to your site and increase the visibility of the site in all the key search engines and directories ensuring that your site is found in the right place by the right people. We build measurable awareness levels in the market place for your brands - allowing you to manage, measure and maximise your online potential.

Search Engine Optimisation

Search Engine Optimisation (SEO) is used to maximise your website's rankings on the search engines and directories to attract visits from your target audiences.  The first task is to design a list of search phrases. These will form the benchmark against which you can judge progress and watch your website climb in the search engine results.

A critical element of successful SEO is clever site design, navigation and content. We ensure that SEO features are integrated into your site as it is being built and work closely with clients to ensure their search phrase list is as effective as possible to ensure the fastest results in the rankings.

Pay-Per-Click Advertising

Pay Per Click (PPC) or Cost Per Click (CPC) is when you pay a search engine for each visitor they send to your site. Pay per click listings are usually marked as advertisements or “Sponsored Links” and appear above or beside the search engine’s organic listings. We ensure shorter lead times for our clients, higher visibility and maximisation of their budgetary spend.

e-Mail Marketing

The potential of email is huge, as a campaign can be implemented at a low cost, ensuring continuous requested communication from you to your customers, high response rates, tracking of responses and speed. Permission email Marketing is an essential tool for the marketing mix and can assist:

    - Customer Acquisition
    - Customer Retention
    - Up-selling to an Interested Target Audience
    - Branding
    - Informing Customers about New Events / Products

To see how we can help bring valuable traffic to your site contact us

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